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Branding strategy is key to the success and failure of companies. It can take years to build and due to social media be negatively impacted in a heartbeat. Think of brands that have dealt with major scandals, such as: Volkswagen, FIFA, Bill Cosby, and Ashley Madison. Creating a consistent and compelling company brand in the digital age is more important than ever. While branding practices will always be the cornerstone to attract and retain customers, they also are being used to attract and retain great talent.
Join CATAAlliance’s Chief Business Officer Kevin Wennekes as he interviews Hart Hillman, CEO & Founder of Bigwin Group in a discussion on the importance of brand on talent succession and retention as well as offering details on the upcoming sixth “Sharpen Your Axe” event being held May 26th in Toronto.
It is now live at this link: https://vimeo.com/catanettv/brandimpactstalent
The Bigwin Group, a global talent strategy organization, along with co-sponsors Manulife Financial, announces its sixth “Sharpen Your Axe™” event in its series of thought-provoking leadership sessions. This edition is called “Building a Brand from the Inside Out: How brand can serve to attract and retain great talent” and will be held at the Ivey Tangerine Learning Centre on May 26th, 2016. Welcoming a panel of distinguished speakers from internationally recognized brands such as Manulife Financial, Tangerine, Carter’s OshKosh, Samsung Canada, and Ontario Teachers’ Pension Plan (OTPP), our esteemed panel will not only articulate their respective brand strategies but will also engage in a provocative Q&A in identifying brand and how it gives their organizations strong competitive edge.
For more information, visit: http://bigwingroup.com/how-brand-can-serve-to-attract-and-retain-great-talent-2016/#more-2006
CATAAlliance is seeking thought leaders to take part in our newly launched video channel dedicated to addressing key issues related to talent management and acquisition. Take 10 minutes to share your knowledge on trends, best practices, new research findings, or upcoming events.
Read the full article, Employers attracting talent through socially responsible behaviour @ http://fw.to/K9YdTVZ
Last week we hosted and moderated a “Sharpen Your AxeTM” leadership panel in New York City at Soho House. The theme of the event was Corporate Social Responsibility (CSR) a topic that itself is not new.
However, the focus of this session was specifically how those companies that actively pursue and achieve great CSR gain a competitive edge in terms of attracting and retaining top talent.
The Bigwin Group Inc., hosted the 4th Session in the “Sharpen Your Axe™” Series on Innovation and Mobility in Fintech
Cracking the Code on Innovation to Attract and Retain Customers
TORONTO, Ontario – September 14, 2015 – Bigwin Group’s founder and CEO, Hart Hillman, moderated a thought provoking panel discussion on ‘Innovation and Mobility in FinTech’ at the MaRS Discovery District, on September 11th, 2015. Participants included over 50 executives from traditional financial institutions, disruptive and powerful technology companies, as well as venture capital firms. These individuals came together alongside a panel of top executives from Google Canada, PayPal, Tangerine Bank, TD Bank, and C.A.T.A. to explore the impact of innovation on technology.